And now for the snorting beer labels story

Usually I use this forum to discuss, rant, yell about, issues in the news that are just sitting there weighing on my mind. This may not quite fit in that category, but I just don’t get it….When did the fact that something is cold become a selling point for anything other than a ski resort? Driving along Route 95 today I notice an ad for Bud Light featuring beer bottles turned upside down with the caption ”Flipping Cold”. Not “It tastes good”, or “You’ll get hot chicks in bikini’s” or even “Bud……Weis….eeeeeeer” with some weird-ass talking frogs on a log. Isn’t the fact that beer is cold a lot more dependant on the temperature of your refridgerator? So I get home and turn on some reality show about a tennis player picking a girl from a group of 20 year-olds and 40 year olds competing against each other (it’s a really odd phenomenon on this show. All of these attractive women, but there is something quirky about every one of their faces. Like a nose pointing too far upwards, or too much teeth, or they are just a bitch) and I grab a beer. And thank God I checked the label, for the mountains had turned blue!, assuring me that my beer was, in fact, cold. Whew. That was close. So as I sat down I wondered “If the label turns blue when it’s cold, is it scratch n’ sniff as well?” So I spent the rest of the evening looking as if I was snorting crack off a beer bottle watching tennis players chase hotties thinking of the next Maytag commercial that tells me how good the fridge tastes. I can’t believe I just snorted a beer label. I think it went to my head.